Too many startup founders begin with an idea and jump straight into execution without validating their idea in the market early and often. When they release their product, it doesn't resonate with their target users.
As the founders continue to pivot in search of product-market fit, they burn cash until they eventually run out.
Building a technology product today costs, on average, $50,000 to $250,000 for the first release. The amount of time and money wasted in the tech industry is staggering.
I wrote this book because I’ve seen too many founders go down this path to ruin. I’ve dedicated my life to tackling this problem head on.
In this book I’ll show you the philosophy, frameworks, and tools you can use to drastically increase your chance of success by decreasing the cost of development and ensuring you’re building a product that solves an urgent need.